Tag: Correct Answer
Are Your REALLY An Independent Internet Marketer?
by admin on Dec.08, 2009, under Make Money Online
IF you’re really an independent internet marketer . . .
When someone asks, “What do you do for a living?” there is only one correct answer.
It’s not, “I have a business.” A business is something you own; not something you do.
It’s not “I’m a doctor.” That’s just a profession – not what really pays the bills.
And it’s sure not, “I give investment advice.” Or, “I do landscaping.” Or, “I dry-clean clothes.” Or, “I write sales copy.” Those are just the products and services you sell.
The only correct answer to this most common cocktail-party question is to declare loudly and proudly …
“I’m an independent marketer!”
“My specialty is attracting new customers … persuading existing customers to make ever-larger purchases … convincing them to buy more often … and making sure they keep buying from me forever.”
I’m not quibbling here; the point I’m making is a crucial one. Because your answer to the “What do you do?” question says a lot about how you think about your business or career.
And as long as you define yourself by what you own or by the sheepskin on your wall or by the product or service you sell – as long as you define yourself as anything but a marketer — you are setting yourself up to make huge mistakes in how you run your business that will limit your success as an internet marketer.
Because every business and every non-profit organization is first and foremost a marketing enterprise. Because nothing happens until the cash register rings.
So it amazes me that so many marketers structure their companies upside-down: With MBAs, bean-counters and lawyers at the top and marketers forced to beg for resources.
In good times, that’s a bad idea. In bad times, it’s idiotic.
We’re now staring down the barrel of the worst holiday season in decades. With unemployment surging, wary consumers are pinching their pennies, avoiding all but essential expenses. And all around the globe, businesses are cutting costs like there’s no tomorrow.
But cost-cutting is only half of the equation. In times like these, companies that find ways to introduce new efficiencies into their business process are most likely to survive. And that means we can no longer afford to elevate bureaucrats and relegate the marketing department to second-place.
In times like these, we don’t need CEOs. We need CMOs — Chief MARKETING Officers — running our companies: People who make sure that attracting new customers, selling more to each customer and keeping customers buying longer are the top priorities of every employee — from the business owner right on down to the janitor.
Nor do we need budgets that restrict the amount of testing marketers are able to do — we need spending mandates that empower marketers to run every good idea up the flagpole to see how many prospects and customers salute.
I’ll predict that one meeting will do more to help your company or your clients’ companies thrive than anything else you could possibly do this week.
Warren Little is a successful Internet Network Marketing Consultant/Trainer and motivational speaker. His passion is empowering internet marketers to achieve greater levels of success quickly. His “Network Marketing Solutions Newsletter” has become one of most highly subscribed to & recommended training resources. Article Source:http://www.articlesbase.com/internet-marketing-articles/are-your-really-an-independent-internet-marketer-1555364.html
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How to choose a good search engine optimization company for your business
by admin on Nov.13, 2009, under General
Being online is paramount to most businesses, and understands the need for search engine optimization SEO. An SEO company like any other company. There are good ones and there are bad ones. You will mesh well with one, and not another. It is very important to find a company that you feel confident with and feel that they answer your questions satisfactorily and in a timely manner.
Addition to the “intuition” and personality, there are some very specific questions, you need to ensure that the correct answer. For instance, do they have a portfolio, complete with testimonials? If they are in the search engine optimization industry has been working for a very long time, they are likely to have an investment portfolio, but there are a lot of their customers, you can protect your Another advantage.
What are the potential SEO companies ask them to sort the report will be what the report, and they can often expect to receive a report. A minimum report should include the locations of the back links that they’ve put into place, what on page SEO changes were made, and a Google Analytics report that includes a summary of traffic results from the previous month. Monthly is usually adequate for reports, though some will send out reports quarterly.
Ask if the SEO company you are interviewing provides ethical whitehat only solutions, and have them describe what SEO techniques that they plan on using. Have them put it in writing for you, so that you can go to one of the SEO forums, like WarriorForum, to ask around and get other opinions.
Avoid companies that email you with guarantees of page one results. They don’t own Google, and can’t make such a claim. Typically, they use pay-per-click advertising, or the number of keywords do not rank your site, there is no competition. Always be wary of email solicitations for SEO services, just like you do for other unsolicited emails.
Your shopping search engine optimization as a part of the work, an educational search engine optimization generally accepted practice. This is your site, if a company has done nothing wrong, your site can be almost no traffic overnight. Take the time to understand who you are hiring, you can have a website, get more traffic than it is now increasingly.
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