Cyber Flopping!

Network Marketing Hit/Sign Up Ratio

First let me tell you that this is more of an educated guess based on past experiences, then a factual document but should be very close to factual, so use this info as my opinion please… 
 
I figure the following estimates for 1 signup, these are NOT  based on impressions of a link but are based on how many people actually visit the page and hear the message (a hit to a site). 
 
To get 1 sign-up:

• 15,000 hits from an auto-surf exchange.
• 4,000 hits from a manual hit exchange.
• 1,500 from emailed ads (these are how many people visit the site, not how many get the email)
• 100 pay-per-click targeted advertising (like google adwords)
• 50 message boards/classified ad hits (again not how many people see the message, but how many people visit the site after seeing the message)
• 100 banner hits (again not how many people see the banner, but how many people visit the site after seeing the banner) 

  
Now what is the difference between impressions and hits?

Many people get confused.  A hit is when someone actually visits the page (an actual click on your link).   An impression on the other hand is when you have a link or a banner and it is shown to people, they still haven’t visited (clicked on it) the site until they are sent to the site. 
 
How many impressions per hit? (this also is just an educated guess and also depends on your banner or link):  

For every 1000 impressions (banner/link ) you should get 1 hit.Now these numbers will changed based on how much info you give them.

For example, if you posted a link on a message board (note some message boards don’t allow advertising) and you gave a testimonial or a little sales pitch with it then you are probably getting even as good as: 20 impressions for every 1 hit. 
 
So do some of the math.
 
Say you join a banner exchange, you would need to get (approximately) 100,000 impressions before you got one sale.Because, with 100,000 impressions you should get about 100 hits and out of those you would get approx. 1 signup.  I am NOT saying do not do banner advertising, I am just trying to help you to set the proper expectations. 
 
Now here are some other statistics that are worth mentioning:  
(these are based on other projects that I have done or researched)

For every 40 (leads) phone calls you make, you should get someone to signup. 
Every 10 people that you know that you talk to about this, like friends and family you would get a signup. 
 
This number increases based on how much info you are able to give them. 
For example, if you have them watch the DVD from GDI. 
The number will increase if you can watch the video with them. 
 
You can see why most network marketing companies encourage you to talk to their friends and families.

So the bottum line is this is simply a numbers game there is no magic bullet to come and save you, the only way you are going to truly be able to make money online as an affiliate or otherwise is to get your offer in front of Thousands of interested people. 

How is that done by driving traffic to your offer which I will cover in a up coming Article called “How To Drive Targeted Traffic”

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