Ending Information Overload and Gaining Massive Traffic In Your Opt In Marketing Efforts
by admin on Oct.28, 2009, under General
There is no shortage of products and services which can teach you to market online, build your list for opt in marketing, and get traffic- and most have very compelling sales processes attached of course! Remember though what we need to ask ourselves, first every day, is what are our core activities that generate the most revenue?
It can really be summed up by: how many people you’re reaching, and the value you’re providing to those who you’re reaching. That’s leverage and value. What you earn is determined simply by those two things.
One observation I had early on, is to not let the buzz words suck you in, and away from your objective. For example, some may disagree, but to get bogged down in Facebook and Twitter- when you could be concentrating on drawing quality traffic to your opt in pages, would be a mistake.
I would rather be rich than cool, and I hope you would feel the same! Interestingly enough, it was Dr. Joe Vitale who said he attributed almost all his success in marketing to something as old fashioned as Article Marketing, which is a technique I love myself.
You see, what happens many times is that we are actually procrastinating when we are looking for the next new magic bullet that will solve our traffic and list building issues.
Again, usually it’s an avoidance of work, and secondarily an avoidance of the creativity and vision which is required to always improve and automate your processes for traffic and list building as you move forward.
Never forget this, to ask yourself is the activity you’re doing today help you to provide more value to an ever increasing number of people.
Here’s some concrete examples of exactly the RIGHT type of activities which will increase the two variables of leverage and value and make you more money:
1) Create a Squeeze Page (Opt-In Page) If you haven’t already done so! It should have a free gift on it, with nice images and short but effective benefit oriented copy. If you don’t have this, this is where to start. You can either make the gift (eg: write a report, record a video) or have it made for a low cost by an outsourcer. Alternatively you can join up to one of the many PLR sites on the Internet (just search Google) The one I prefer is in my Special Report below). Remember, you need to give something first to get.
2) Write articles about your niche, that help people and answer commonly asked questions and provide benefits they’re after. Remember, to you’re your top keyword in each article, which is anchor text (eg the link is behind the keyword- pointing to your squeeze page)
3) Remember, the articles will be on the Internet nearly forever, so remember, quality counts. You can get these written inexpensively by many sources, just search online. Either way, don’t be your own worst bottleneck in your business!
4) Distribute the articles using ArticleMarketer.com, MyArticleNetwork.com, and other tools like SeNuke. Remember, you need to Syndicate (which means broadcast them to multiple sources all in one go!)
5) Rework the content into other forms: PR Releases, Video, Audio, etc.- Remember, do the work once and leverage it over and over.
6) Get about 40 articles out there, by the above methods, all drawing traffic to your opt-in page. The great thing about articles is that everyone needs content, so they will soon post links to your articles on THEIR sites, pointing back to your Opt-In (Squeeze) Page.
7) Google will love this. Your Opt-In Page will start to rise in the ranks and you’ll see lots more traffic after a few weeks of consistent effort. The awesome thing is this traffic just keeps coming, and it’s pretty much free traffic, after that first investment of time and money to get things moving.
You become an authority on the subject at hand. The more articles you have out there of quality (like this one), the more respected your name or your organization’s name will be in the world.
9) People buy from people they know, like and trust, and from people they respect. As your name or organization name becomes more well known, sales will increase naturally.
Keep reading to get my specific step by step strategy in my free report below!
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